Strategy by Design - How Design Thinking Builds Opportunities by Tim Brown

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Strategy by Design
How Design Thinking Builds Opportunities by Tim Brown
Part of the Series: Stanford Executive Briefings

2005
47 mins

Successful innovations must be desirable to consumers, technically feasible, and viable from a business point of view. But how do you meet these requirements? Tim Brown advocates using the three stages of "design...

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Directors
Gordon Gurley, Tim Brown